
The genesis of The Nightmare Before Christmas started with a poem by Tim Burton as a Disney animator in the early-1980s. With the success of Vincent in 1982, Disney started to consider The Nightmare Before Christmas as either a short subject or 30-minute television special. Over the years, Burton's thoughts regularly returned to the project, and in 1990, Burton and Disney made a development deal. Production started in July 1991 in San Francisco. Walt Disney Pictures decided to release the film under their Touchstone Pictures banner because they thought Nightmare would be "too dark and scary for kids".[2] The Nightmare Before Christmas has been viewed with critical and financial success. Disney has reissued the film annually under their Disney Digital 3-D format since 2006.
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